TexTalk for Non-Profits

There are many non-profit organizations that can vary wildly in their size and capabilities, as well as their missions. There are small, local non-profits that can be focused on feeding a town’s homeless population and large, multi-national organizations that deliver aid internationally. Still, one requirement for a non-profit’s success is quite constant; the ability to communicate well with the public and donors. The more that a non-profit organization can spread its message, the more likely it is that people will listen to it. Messaging is vital for a non-profit’s public image, a key factor for a group advocating social change. Unless a non-profit organization pays excellent attention to its communications, it may become irrelevant, underfunded, or poorly regarded by the public.

One way that non-profit organizations can ensure successful communications is to use mass messaging, primarily through an effective platform. Mass messaging, when directed at the public, allows for more considerable attention to be given to a non-profit’s cause. For instance, a group focused on improving the environment in the local forest would be aided a great deal in their purpose if they can persuade residents to not litter. Sending messages reminding people about their responsibility to protect the environment can help to create a behavioral shift. When used correctly, mass messaging can allow small groups to gather disproportionately large amounts of attention to themselves and the causes they support.

            Mass messaging can also be used for fund-raising purposes. Many non-profits retain lists of previous donors who might be interested in giving to their cause in the future. TexTalk’s grouping feature allows for them to be contacted quickly, in a short amount of time. TexTalk offers its users the ability to communicate in a variety of ways, such as text, email, voice message, or social media post. If donations requests are sent in a new or exciting manner, they will cause recipients to pay closer attention, potentially making them more inclined to give. TexTalk’s value is not limited to governments and businesses; non-profit organizations have as much of an interest in effective communication as either of these groups. When paired with a platform like TexTalk, a non-profit organization can meet its aims much more effectively.